South Korea: Azelis extends distribution relationship with BASF
Azelis, announced that SammiChem, a part of the Azelis group, has established a new partnership with BASF in South Korea, effective immediately. With this new agreement, the company now distributes BASF’s aroma ingredients for the flavours & fragrances speciality market, with diffusers and scented candles as some of the end formulations.
The deal builds upon the already strong collaboration between BASF and the Azelis group and reconfirms the company’s leading position as a specialty distributor and strong partner to world-class chemical manufacturers.
Simplifying supply chain
BASF identified SammiChem as a strong liaison for the South Korean market, simplifying the supply chain between both the supplier and the customers. With its professionalism, expertise and a well-structured stock management, Azelis can add value to customers by helping to manage proper inventory levels and guaranteeing steady supply. Moreover, Azelis provides additional support around regulatory affairs and K-REACH compliance.
“New possibilities for Azelis”
Mann Sup Ryoo, CEO of SammiChem, comments: “The addition of BASF aroma ingredients to our portfolio creates new possibilities for Azelis to cover the ever-growing demand on the market and to enter new industries, such as the fragrance market. Working with Azelis, customers will benefit as they will be able to buy smaller quantities, reduce their stock and ultimately their cost. In other words, we can offer a full package service, combining this range with our already extensive product portfolio.”
Daniel Wussow, Sales Management Aroma Ingredients APAC at BASF, adds: “For this specific range of aroma ingredients, BASF found a strong technical and commercial partner in SammiChem, who is already well-integrated and known in this specific market. We are confident that the local team’s experience and knowledge will help us serve the local flavour and fragrance market with the best service possible.”