Record setting: Cosmoprof Worldwide Bologna
The 2019 edition of Cosmoprof Worldwide Bologna continues to grow setting a new record.The results confirm that it is a landmark event exhibition the entire beauty industry. “Cosmoprof Worldwide Bologna 2019 has achieved an important goal, with over 265,000 cosmetic beauty professionals, and an increase in visitors from abroad by 10% – says Gianpiero Calzolari, President of BolognaFiere.
“The associated companies attending the event have recorded a significant increase in the quality of contacts with sector operators – says Renato Ancorotti, president of Cosmetica Italia –As a consequence, companies have promoted a targeted offer of products and services. The quality and competitiveness of the Italian cosmetic industry on international markets are therefore confirmed again. Not surprisingly, exports, up 3.6% to a value of 4,800 million euros, continue to support revenues, which exceed 11.2 billion euros, up 2.1%. These data support the positive figures of the fair declared by our historic partner BolognaFiere Cosmoprof: together we will continue to promote made in Italy cosmetics in the world”.
Trends and topics
In the same days when the whole world celebrated the Earth Day, the event turned the spotlight on the importance of a first step on a new path for the industry, with greater attention to sustainability, energy saving and the correct use of environmental resources.
The initiatives in the event, like NO. CO. – NO COMPROMISE, the installation of The Cosmopack Factory project, the contents expressed during Cosmotalks and installations with sustainable materials highlighted the attention that the event gave to environmental issues. The attendance of the more than 30 talks scheduled at the Service Center and the interest arisen by the special areas dedicated to green beauty well represent the choice shared by professionals and companies in the sector.